I was thinking last night about the
power of having a lot of people attend your programme. I discovered that when
people don’t patronize a person's programmes troubles happen. These programmes
need people, launching new music album, church, business conference, party etc.
I have realized that almost everything we do needs people; launching your new
book, introducing your new brand of product, running a TV or radio programme
etc. That is why I wrote this slogan on my website; the people are the most
important.
This is what can go wrong in our
society when people don’t show up at our programmes;
Hidden talents; People are afraid to
showcase their talent because they feel no one would attend their programme and
they’d be embarrassed.
The rise of charlatans; we hear
every day that there are fake men of God who are cheating, then I reasoned that
some of them are really called but because no one would attend their programmes
frustration has pushed them to become something else.
Collapsed business; there are young
honest youths who want to make a living with their talents, especially music.
But nobody attends their programmes. There are more public speakers who are not
known because of this.
Unemployment; there is also
unemployment as a result. Think about how our world is been destroyed everyday
because we are not able to get people to attend our programmes.
I have observed our society quietly
and noticed that the commonest ways that people use to generate crowds are
nurturing (holding a programme for many years, over time, you get lots of
following), power (using magic, healing, etc), entertainment (party), ride my
back (collaborating with respected people so that people would come to your
programme; so you make them speakers) and etc.
Must it always be the above? When
you do a programme and you don’t know how to join hands with great people it
means you’d never have people, when you don’t have some anointing that would
make people rise up and walk it means you’d never have successful church
programme! I think we have taken a casual look to this situation too long. So,
I have decided to stun you with new ideas in the coming weeks about how to use
different methods to get people to your programmes without harassing your life.
Today am suggesting the friendship
strategy to you. I think it is written in the book of proverbs that ‘he that
wants to have friends must show himself friendly’.
I see that we can get people to
attend weddings and parties more than we do for our business programmes? I know
why. It’s because the way we invite people to attend our weddings is not the
same way we invite people when we are having business programmes.
This is the typical way we invite
people (and you have to adopt this strategy),
Firstly you have a friend or
relative.
Secondly, you send a special invitation
card with their names on it inviting them to come. They feel special and you
show them some respect.
Thirdly, you sell the programme into
their heads that your wedding is so important to you that if they don’t come
you’d never forgive them. They'd stop all their activities to come.
Fourth, you showcase a well prepared
programme. You and your partner dress nicely than everyone else, you give out
gifts and so on. You get some respect, next time you'd do a programme they'd
come.
Fifth, you give them special goodies
at the wedding and even parcel something for them. Item 13, they call it, I
love item 13s and am always at places where I can get things I love.
Sixth, you go and thank them after
the programme, even going to their houses.You show appreciation, next time
you'd have the courage the invite them again because you did the right thing.
Now let’s look at how we invite people to attend our programmes,
First, the people wake up one day
and see either on their TV or on Facebook that you are going to have a business
programme. Not even your relatives or friends see it, even if they’d see it
they see it when is too late. You don’t send them a special invitation so they
also decide not to make it their problem.
Secondly, you plaster a big
programme fee without consulting them and they say eh? This guy is rich, I
can’t attend!
Now the aftermath is that you did a
programme and you lost money instead and you embarrassed yourself too. People
are laughing at you behind your back because on the day of your programme,
people weren’t coming so you decided to humble yourself and call them, begging
them to come for free and they didn’t.
Why not take the wedding approach
I’ve shown above? Using the wedding or friend approach means you have to make
more friends, granted. Yes and its okay, its better than fasting 40 days just
so you can have power to demonstrate for people to attend your programme. You
have grown so lean by fasting and even people are not attending your programme
pastor!
My final statement is, to have 100
friends to start your programme, make friends every day, be a social person
till you have 100 friends. This is a small price to pay. And when you have
enough friends, use the wedding approach to get them to attend your programmes. When they come show them what is inside you
is great so that next time when you invite them in the same way, they’d not
refuse you. Next year I shall be holding my business and church conferences
just come and see my crowds, you’d be so amazed.
I shall discuss much of these ideas
in my next issue, keep visiting my website.
Thanks for reading.
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